Visual identity for Empire Games Club, an after-school games club offering board games and creative activities for primary students. A playful yet structured system designed to encourage curiosity and exploration through modular graphic elements and a vibrant colour palette.
Logo variations
Empire’s logo adapts across formats and is available in different versions, from large-scale to compact.
Colour variations
It is designed to remain legible on light and dark backgrounds.
Visual identity
For Empire Games Club, whose motto is "Where play sparks growth", the visual system brings together vibrant colours, playful typography and modular graphic elements.
Applications
